A Sales Objection in Disguise

By | February 21st, 2016|Sales|

Sales objections take many forms to this professional business speaker. Some objections, such as, “it’s too expensive” are easy to spot, while others cleverly masquerade as progress. One such objection is, “Can you send me some references?” That can’t be an objection? That has to be forward momentum – right? My prospect is asking for [...]